企业客户微信公众平台基础搭建

1. 企业申请微信公众账号的好处

a. QIANZAIKEHUSHULIANGDUO

2011年1月21日腾讯公司推出了手机聊天软件微信。由于软件本身是免费的，使用任何功能都不会收取费用，使用微信时产生的上网流量费比较低廉，同时用户可以通过微信与好友进行文字，语音，图片等形式上更加丰富的方式沟通，为广大用户所喜爱，以至于在距其推出仅仅400余天的2012年3月29日用户数就突破了一亿，此后，微信先后推出的微信开放平台，微信公众平台更进一步推动了用户数量的快速增长，终于，2012年9月17日，腾讯CEO马化腾在微信上宣布腾讯旗下移动互联网产品微信用户数突破2亿人，从0到突破2亿用户，距离推出只用了14个月时间。 2亿微信用户的背后是巨大的营销市场，微信也成为众多商家和企业潜在客户的聚集地，而微信的用户数量还在不断地攀升中，可以预见，在不久的将来，微信用户群体会越来越壮大，越来越壮观，如此庞大数量的潜在客户，哪个企业或营销推广人员不为之心动呢？

b. YINGXIAOCHENGBENDILIAN

江西11选5CHUANTONGDEYINGXIAOTUIGUANGCHENGBENGAO，ERWEIXINRUANJIANBENSHENDESHIYONGSHIMIANFEIDE，SHIYONGGEZHONGGONGNENGDOUBUHUISHOUQUFEIYONG，WEIXINSHICHANSHENGDESHANGWANGLIULIANGYOUWANGLUOYUNYINGSHANGSHOUQUBIJIAODILIANDELIULIANG FEI，NEIMETONGGUOWEIXINKAIZHANDEWEIXINYINGXIAOHUODONGDECHENGBENZIRANYESHIFEICHANGDIDE。

c. YINGXIAODINGWEIZHUNQUE

江西11选5WEIXINGONGZHONGZHANGHAORANGFENSIDEFENLEIGENGJIADUOYANGHUA，KEYITONGGUOHOUTAIDEYONGHUFENZUHEDIYUKONGZHI，SHIXIANZHUNQUEDEXIAOXITUISONG，YEJIUSHISHUOKEYIBABUTONGDEFENSIFANGZAIBUTONGDEFENLEIXIAMIAN，ZAIXINXIFASONGDESHIHOU，KEZHENDUIYONGHUDETEDIANSHIXIANZHUNQUEDEXIAOXITUISONG。

d. 营销方式多元化

XIANGBIJIAOWEIDANYIDECHUANTONGYINGXIAOFANGSHI，WEIXINZEGENGJIADUOYUANHUA，WEIXINBUJINZHICHIWENZI，GENGZHICHIYUYIN、YIJIHUNHEWENBENBIANJI，PUTONGDEGONGZHONGZHANGHAO，KEYIQUNFAWENZI、TUPIAN、YUYINSANGELEIBIEDENEIRONG，SHIYINGXIAOHUODONGBIANDEGENGSHENGDONG，GENGYOUQU，GENGLIYUYINGXIAOHUODONGDEKAIZHAN。

e. YINGXIAOFANGSHIRENXINGHUA

WEIXINYINGXIAOSHIQINMINERBURAOMIN，YONGHUKEYIXUKESHIXUANZEHEJIESHOU，WEIXINGONGZHONGZHANGHAODENEIRONGTUISONGJIKEYIZHUDONGTUISONG，YEKEYIBAJIESHOUXINXIDEQUANLIJIAOJIYONGHU，RANGYONGHUZIJIXUANZEZIJIGANXINGQUDENEIRONG，BIRUHUIFUMOUGEGUANJIANCIJIUKEYIKANDAOXIANGGUANDENEIRONG，SHIDEYINGXIAODEGUOCHENGGENGJIADERENXINGHUA。

江西11选5f. YINGXIAOXINXIDAODALVGAO

江西11选5ZAIWEIBOSHANGFABUDEXINXINIBUZHIDAONIDEFENSISHIFOUZHENGZHENKANDAOLENIDEXIAOXI、LEJIENIYAOBIAODADENEIRONG。DANWEIXINJIUBUTONGLE，YOUYUMEIYITIAOXINXIDOUSHIYITUISONGTONGZHIDEXINGSHIFASONG，NISUOFABUDEMEIYITIAODEXINXIDOUHUISONGDADINGYUENIDEYONGHUSHOUZHONG，CHUANBODAODALVGAOYUWEIBO。

2. 易动力为企业客户微信公众平台搭建并代运营服务

FUWUXIANGMU：

a. GONGZHONGPINGTAIZHANGHAOSHENQING

ZANZHENDUIYOUQIYEYINGYEZHIZHAOHEZUZHIJIGOUDEQIYE，ZHANGHAOWEIFUWUHAO

b. GONGZHONGPINGTAIXINXIDAJIAN

3GEZHULANMU，MEIGEZHULANMUKEYISHENQINGBUCHAOGUO5GEZILANMU，MEIGELANMUKEYISHEDINGWENZIZHANSHI，DANTUWENZHANSHI，DUOTUWENZHANSHI，PINGTAIBUCHAOGUO10GEDANTUWENYEMIAN

c. GUANZHUZIDONGHUIFUSHEZHI，GUANJIANCITIWENZIDONGHUIFUSHEZHI

d. MEIGEPINGTAIDOUYOUZHUANMENKEFUWEIHU，MEIGEYUEFASONGGONGZHONGPINGTAIDIANZIBAOBIAODAOKEHUYOUXIANG

e. MEIGEYUEKEHUKEYIQUNFASICIXINXIJIGUANZHUDEYONGHU，KEYIZHIJIEZHIDIANBENGONGSIWEIXINGONGZHONGPINGTAIKEFUBINGFAXIANGGUANZILIAOYOUKEFUDAIWEIFASONG，RUODANGYUEWEILIANXIBENGONGSI，BENGONGSIYEHUIZAIYUEDITIXINGKEHUSHIFOUJINXINGQUNFA

XUYAOKEHUTIGONGDEZILIAO：

江西11选51． QIYEYINGYEZHIZHAOFUBENCAISESAOMIAOJIAN

2． ZUZHIJIGOUDAIMAZHENGCAISESAOMIAOJIAN

3． FUZERENSHENFENZHENGZHENGFANMIANSAOMIAOJIAN

4． FUZERENSHOUCHISHENFENZHENGZHENGMIANMIANGUANZHAOPIAN

5． SHOUQUANYUNYINGSHUGAIZHANGSAOMIAOJIAN

6． GONGZHONGPINGTAIZHANGHAOJIYOUXIANG

7． GONGZHONGPINGTAI3GEZHULANMUJIDUIYINGZILANMU（DUIYINGZILANMUBUCHAOGUO5GE，ZONGTUWENDANYEMIANBUCHAOGUO10YE）

8． XIANGGUANTUPIANWENZIZILIAO